Tourism Advisory Committee

The Ouray Tourism Advisory Committee (TAC) represents a cross-section of the small businesses, nonprofits, and residents of Ouray. We educate ourselves about best practices in the tourism industry, tourism marketing, and the visitor experience. We gather input, plan, prioritize, measure, and advise the City of Ouray on the best actions to take related to the tourism industry in our community. Some of these actions are funded by the Ouray Lodging and Occupancy Tax (LOT) Tourism Fund, as directed by city ordinance, “which exists solely for the purposes of destination marketing, management and development to attract visitors to and enhance the visitor experience within the City of Ouray, Colorado.” Other actions may be funded by other sources as appropriate, including, but not limited to, the city general fund, grants, licensing or advertising fees, product or ticket sales, or special taxing districts. 

TAC Strategy Plan - Adopted by Council 3.1.2021


Next Meeting: Unless otherwise posted, TAC meets monthly on the third Tuesday at 4:30 p.m.

Location: Unless otherwise noted, Ouray Community Center, San Juan Room

Upcoming Agenda (once available)