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    1. News
    2. Culture
    3. Beaver Creek Launches Free Summer Concert Series to Transform Village into Year-Round Hub
    Culture

    Beaver Creek Launches Free Summer Concert Series to Transform Village into Year-Round Hub

    Beaver Creek replaces its ice rink with green turf to host free weekly live concerts, launching the BC Unplugged series featuring national acts like Keith Anderson and local Colorado Showcase bands to boost summer foot traffic.

    Marcus ChenJune 18th, 20263 min read
    Beaver Creek Launches Free Summer Concert Series to Transform Village into Year-Round Hub
    Image source: Beaver Creek welcomes music lovers to free live shows this summer at the Beaver Creek Plaza Stage and the Creekside Park Stage. Beaver Creek Resort Compnany/Courtesy photo

    The ice rink at Beaver Creek Plaza is gone. In its place, there’s just green turf and the faint smell of cut grass and charcoal from the nearby food trucks. It’s 5:30 p.m. on a Thursday in June, and the sun is hanging low over the Elk Mountains, casting long shadows across the plaza where people are already spreading out blankets.

    This isn’t a ski resort waiting for the first snowfall. This is a concert venue.

    Beaver Creek is officially pivoting from winter-only entertainment to a year-round cultural hub, and the first note of that new direction is a weekly music series. Starting this week, the village will host free live concerts on both the Beaver Creek Plaza Stage and the new Creekside Park Stage. It’s an expansion of a tradition that has always existed here, just dialed up to eleven.

    “Live music has always been part of the culture here in Beaver Creek,” says Krista DeHerrera, the director of events for Beaver Creek Resort Company. “We are simply expanding and elevating the level of talent in the village and being intentional about the series days of the week to reach new audiences locally and regionally, as well as destination visitors.”

    The strategy is split into two distinct tracks. Thursdays are for the big names. The series, branded as BC Unplugged, brings in national touring acts that usually stick to the big festivals or the Vail Valley Music Festival circuit. These shows run from 5:30 to 7 p.m., a tight window designed to catch folks coming off the golf course or the hiking trails. You grab a spot near the makeshift dance floor, listen to the tunes, and then head out for dinner.

    And you can drink. The Common Consumption Area rules apply, meaning if you’re 21 or older, you can walk around with a beer in hand. That’s a significant shift for a place that used to be all about the après-ski ski-in/ski-out model. Now, you’re grabbing a slice of pizza from Blue Moose or some Tex-Mex from the Coyote Café, then walking back to the stage.

    The lineup is aggressive. It starts this Thursday with the Young Dubliners. If you’re a regular at the local bars in Red Cliff, you might remember them playing Garton’s or Mango’s years ago. They’re back, and they’re headlining the first slot.

    Following them is a schedule that reads like a who’s who of Americana and rock: Keith Anderson on July 2, the BoDeans on July 9, and Yonder Mountain String Band closing out the season on September 17. It’s not just noise; it’s a curated experience. DeHerrera notes that talent is selected through strong relationships with artist agencies, aiming to draw a unique crowd each week.

    Saturdays are different. That’s when the Colorado Showcase takes over the Plaza Stage. Instead of national headliners, you get bands from around the valley and the region. It’s a way to support local talent while keeping the same 5:30 to 7 p.m. rhythm. Food and drinks are available for purchase, and the same consumption rules apply.

    The goal here is clear: keep people in the village longer. The concerts finish early enough that you can still make it to a dinner reservation. The ice rink is now a lawn space with games and seating. It’s a deliberate attempt to turn the summer months into a cultural destination, not just a prelude to the ski season.

    For the locals, it means more foot traffic on the main drag. For the visitors, it means a reason to stay past sunset. The music starts at 5:30, but the evening doesn’t end until the last note fades and the lights come up on the restaurants.

    By September 17, when Yonder Mountain String Band hits the stage, the turf will be worn in. The blankets will be packed away. But for now, the stage is set, the ice is melted, and the first chord is about to ring out over the valley.

    • Beaver Creek brings in the music this summer
      Vail Daily
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