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    1. News
    2. Business News
    3. Cloudflare CEO Matthew Prince Offers $500 Million for Park City
    Business News

    Cloudflare CEO Matthew Prince Offers $500 Million for Park City

    Cloudflare CEO Matthew Prince offers $500 million to acquire Park City from Vail Resorts, citing poor snowmaking and infrastructure investment compared to neighbor Deer Valley.

    Laura WhitfieldJuly 2nd, 20263 min read
    Cloudflare CEO Matthew Prince Offers $500 Million for Park City
    Image source: The Riva Bahn Express Lift (Chair 6) sits closed in Vail in March of 2025, a lengthy base-area closure at a critical time of the season. Chris Dillmann/Vail Daily

    The wind howls off the Wasatch Range, biting through parkas in Park City. It’s cold enough to freeze breath in your lungs. But for Matthew Prince, the chill isn’t just weather. It’s a symptom.

    Last season, the tech billionaire didn’t ski his home hill. Not once. It was the first time since he was two years old that he missed the slopes.

    He’s not blaming the record lack of snow. He’s blaming Vail Resorts.

    Prince says the Broomfield, Colorado-based giant has gutted investment in snowmaking, chairlifts, and the workers who keep the mountain alive. He’s offering half a billion dollars to buy Park City outright. His pitch? Safety.

    “I don’t trust the infrastructure there anymore,” Prince said in a phone interview.

    He didn’t stay home. He skied Deer Valley. It’s two miles away. It’s owned by Alterra, a privately held company. The snow was “s___,” Prince admitted. But he skied it anyway. Why? Because Alterra pumps money into infrastructure. Vail Resorts hasn’t laid a single new snowmaking connection on the Park City side since it took over.

    “It’s insane to me that they haven’t put a single new snowmaking connection anywhere on the Park City side,” Prince said.

    This isn’t just about comfort. It’s about survival. Prince argues that Vail’s public trading model forces it to hoard cash instead of upgrading complex, aging machinery. Lifts break. Mechanics get stretched thin. When you cut corners on maintenance, people die.

    “The snow was s___, but I skied a lot at Deer Valley,” Prince said. “You know why? They’ve invested in snowmaking.”

    Prince, who heads Cloudflare, is moving fast. He’s not waiting for activist shareholders to poke holes in Vail’s armor. He’s buying the hole himself. He’s offered $500 million for Park City. The money would go into lifts, snowmaking, restaurants, and the team. Specifically, the best ski patrol. The best instructors. The best maintenance folks.

    “There’s a model of that that’s working, literally two miles away, at Deer Valley,” he said.

    Deer Valley proves private ownership can prioritize operations over quarterly earnings reports. Vail Resorts proves public ownership prioritizes the stock price.

    Prince is keeping his distance from other activists circling Vail’s MTN stock. Oasis Management Co. has amassed more than 8% of the company. Vail hired bankers to defend against them. Prince isn’t working with Oasis. He’s working alone.

    Vail Resorts isn’t sitting still. Executive Katz told listeners on the Epic By Nature podcast that the company isn’t hiring anyone to fight off activists. They’re focused on running the business. Operational excellence. Best people.

    “The company’s not hired anybody, bankers or otherwise, to try and defend ourselves from that,” Katz said. “Not something we’re spending any time on, because where we’re focused is on running the business.”

    Prince disagrees. He sees a company that hasn’t invested in its core product. Forty-two ski mountains. One public trading company. Capital allocation is the issue. Vail isn’t spending enough to keep those mountains safe.

    The offer is simple. Take the money. Fix the lifts. Upgrade the snow guns. Or watch Prince buy your crown jewel and run it better than you did.

    Locals know the difference between a well-maintained lift and a rusting one. They know the difference between a full snowmaking grid and a patchy one. Prince is betting that the market agrees.

    Half a billion dollars. That’s what it takes to buy a mountain. It’s not clear if Vail will sell. It’s not clear if Prince will get it. But the message is loud. The infrastructure is failing. And the billionaire with the deepest pockets is ready to fix it.

    Read that again.

    • Tech titan says safety may be best reason for Vail Resorts to start selling off its ski areas
      Vail Daily
    6
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